Mystery Shopping Licensed Trade
Operations

Teams of 1,2, or 3 purchasers (with a supervisor) visit your outlets and attempt to purchase age related products.

Teams are dressed and act in a manner that makes it clear they are potentially underaged and therefore liable to challenge, whether for alcohol, cigarettes, or other products

If challenged, the purchaser will claim not to have ID and may push for sale to be made

All transactions are filmed using bodyworn cameras and recorded via hidden digital recording equipment

Extensive reports and summaries will be fed back to client, together with a report, recordings and video footage

Note is made of POS material etc

Test purchasing by trained personnel appearing underaged
Purchasers active in teams with supervisor
Bodyworn cameras film transaction
Digital audio record of conversation
Full reporting and analysis with statistics
Filming of POS material and transaction

Further information can be seen on our sister site at www.think21.co.uk and on our main company site at www.answers.uk.com

Talk to us - before the licensing authorities talk to you?